ONE And Nielsen Bring Michael Phelps Back To SG For ‘What’s Next in Global Sports’

Michael Phelps, the world’s most decorated Olympian, will return to Southeast Asia next month.

This past Wednesday, 24 April, ONE Championship and Nielsen Sports announced the second annual “Nielsen Presents: What’s Next in Global Sports” thought leadership event, which is set for Singapore on Thursday, 16 May and Friday, 17 May.

Phelps, a 23-time Olympic gold medalist, will be the closing keynote speaker.

The two-day event will also feature the world’s top brands, sports stakeholders, agencies, and media personalities discussing the recent trends and developments in the bustling sports world.

Executives from Google, PGL Sports, Holcim Philippines, and Great Sports will be in attendance as they identify new strategies for global expansion of sports properties and sustainable revenue opportunities in sports, as well as share how they are using data to make smarter decisions around media rights and sponsorships.

“The greatest minds in sports and business will converge at the What’s Next in Global Sports conference in Singapore, and it is my honor to have ONE Championship work closely with Nielsen in making this annual gathering a possibility,” said Chatri Sityodtong, Chairman and CEO of ONE Championship.

“Together we will revolutionize the way business and sports seamlessly integrate and how one can leverage the other to move forward in a fast-paced and evolving landscape.”

This two-day event will kick off with a welcome gala dinner at the world-famous Gardens by the Bay on the 16th, and will be followed by the Sports Business Conference at the elegant Marina Bay Sands on the 17th.

The festivities will be wrapped up by ONE: ENTER THE DRAGON on the 17th, which will see ONE Lightweight World Champion Shinya Aoki defend his belt against Singapore’s own Christian Lee.

Athletes, industry leaders, media executives, and sponsors must register for the invite-only event by Friday, 3 May. To attend, email your inquiry to Debbie Soon at [email protected]

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Written by Tempo Online

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