YouTube records an average global watchtime of more than 1 billion hours daily. The Philippines is one of its most important markets, with over 85% of online Filipinos using YouTube for their online video fix.
The YouTube FanFest held recently in Manila saw about 8,000 Filipino YouTube fans coming to see their favorite social media stars.
The grand show brought together on one stage 10 local content creators and four international talents, including (seated, from left): Alodia Gosiengfiao; Ranz Kyle; AC Bonifacio; Niana Guerrero; Matt Steffanina; Mikey Bustos; and (standing, from left) Wil Dasovich; Sungha Jung; Reneé Dominique; D-trix; Janina Vela; Merrell Twins (Vanessa and Veronica); Michelle Dy; and Pamela Swing.
If you distribute your first video on YouTube, and you receive only an hour of Watch Time in return, over the primary week, I would be quite happy with that. Truth be told – 4000 hours of Watch Time is hard on purpose.