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GMA News’ SoNA 2013 most viewed coverage nationwide

GMA News and Public Affairs’ comprehensive live coverage of President Aquino’s fourth State-of-the-Nation Address (SoNA) topped overall television household ratings on July 22 by Nielsen TV Audience Measurement.

GMA-7’s “SoNA 2013,“ anchored by veteran broadcasters Mel Tiangco and Mike Enriquez, scored an average household rating of 12.8 percent in NUTAM compared to ABS-CBN’s “Sa Gitna Ng Daang Matuwid“ with only 12.1 percent.

GMA News TV (News TV)’s “SoNA Ni PNoy“ bannered by Peabody awardee and threetime Reader’s Digest Most Trusted News Presenter Jessica Soho likewise ruled over TV5’s “Pagbabago“ in NUTAM, Urban Luzon, and Mega Manila.

GMA Network’s SoNA coverage used new media platforms like YouScoop, Twitter, and Facebook to measure the public pulse, encouraging Filipinos to post questions and give feedback on the day’s highlights.

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